Is AI the secret to a successful relationship?



Women care more about what a dating bio says than what men do

We put AI to the test, by using it to write the perfect dating profile bio for each of our volunteers. We then compared the success rate with dating profiles that didn’t use AI.

Profile of biography author Percentage of 'yes' swipes
AI-generated male 36%
Human-generated male 64%
AI-generated female 46%
Human-generated female 54%


The study revealed that women are 78% more likely to swipe right (which means to like someone) on a “human-generated” dating bio, compared to an AI-written bio, showing that the contrast between the two bios had a huge impact on women’s decisions.



However, men were only 17% more likely to swipe right on a “human-generated” bio compared to an AI-written bio, suggesting that men aren’t as invested in what a dating profile says.



Sharing their thoughts on the results, Relationship Coach and Systemic Psychotherapist, Alex Limanowka said:



“One of the most crucial aspects of preparing for online dating is creating a profile on the application, which involves selecting the right photos and crafting a captivating bio. It's important to remember that we have limited space to showcase ourselves on these platforms, so we must put in the effort to present a unique and attractive overall picture that resonates with potential matches.



As AI continues to revolutionize various industries and assist us in both personal and professional tasks, the impact of AI on dating habits has become a topic of discussion among relationship experts. Particularly, the use of AI to generate bios and edit pictures posted on dating apps has drawn considerable attention.



An analysis of the data reveals a noticeable difference between genders: human-generated dating bios are 78% more likely to attract a woman's interest to swipe right, whereas they are only 17% more likely to have the same effect on men compared to AI-written bios. This gender disparity suggests that men often rely more on photos and may swipe right without reading the woman's profile. On the other hand, women tend to be more selective, paying attention to both photos and bios before deciding to swipe right or left.



Looking specifically at the content within the bio, it becomes evident that a unique and engaging description leads to more swipes. Simply giving the AI a generic prompt like "prepare a dating bio for a 35-year-old single girl from London who is spontaneous and enjoys cooking (max 500 words)" will yield matching descriptions, even if the hobbies are altered to sport and traveling. This lack of uniqueness is a significant downside of using AI to craft bios, as users of dating apps are drawn to distinctive personalities. Ice-breaking comments or conversation starters in the bio work effectively on dating apps, and the combination of phrases we use reflects our uniqueness, allowing potential matches to learn more about us. AI might produce perfectly correct descriptions, but it cannot capture the essence of human uniqueness, which is the most intriguing and appealing aspect of meeting someone new.

While AI indeed offers numerous advantages, relying solely on it for dating might not be ideal. To build a healthy and fulfilling relationship, a "good" match is essential. This requires deep self-awareness, understanding our mental health, life goals, expectations, and boundaries. Opening up and showing vulnerability while being unapologetically ourselves are key elements of genuine connections. At present, AI lacks the capability to grasp this level of human understanding, which is why it is crucial for us to approach our dating lives personally and present ourselves authentically.”





• To conduct the experiment, we asked volunteers (male and female) to share their dating-app profiles with Mecca Games, including their written bio. We then asked AI platform Chat GPT to write up a bio for each volunteer.



We tracked how many ‘yes’ swipes the human generated profile got over 72 hours. We then did the same for the AI generated profile.



For a fair experiment, for each profile we ensured that the same account photos were used and not changed throughout the experiment.